A closer look at “Activision Pushed to Cut Game Discs as Early as 2007, Says Ex-Call of Duty Dev Robert Bowl”, exactly as the source publishes it. Robert Bowling, a veteran of Infinity Ward who worked on Call of Duty for six years, has revealed that Activision suggested eliminating physical game discs as far back as 2007. In an interview with Decrypt, Bowling said the publisher floated the idea nearly two decades ago, long before digital distribution became the industry standard. The disclosure highlights how early major game companies were eyeing a disc-free future, even as consoles like the Xbox 360 and PlayStation 3 relied heavily on physical media.
Activision's push toward digital-only releases would have cut manufacturing and distribution costs while giving publishers more control over pricing and resale. Bowling's comments come as the gaming industry continues to shift toward digital downloads, with recent console revisions offering disc-less options and some titles launching without physical versions. For the complete material, the listing points back to the source inside the network.