Content overview: “Disney+ and Netflix Ramp Up Non-English Acquisitions as Japanese and Korean Content Demand”. Global streaming giants Disney+ and Netflix are increasingly turning to non-English-language content, with new research from Ampere Analysis revealing that such titles now account for the majority of their acquisitions. As of September, non-English content made up 65% of Netflix’s acquisitions and o As of September, non-English content made up 65% of Netflix’s acquisitions and over half of Disney+’s, underscoring a strategic shift toward international programming.
By investing heavily in local-language productions, both platforms aim to differentiate themselves in a crowded streaming market and tap into passionate fan bases that extend far beyond their countries of origin. The data suggests that non-English content is no longer a niche offering but a core pillar of global content strategy, with both services likely to expand their international catalogs further in the coming years. The full version stays on the original page, which this listing opens directly.