“Erling Haaland Sues Norwegian Air Shuttle Over World Cup Ad Featuring His Ponytail on a Pl” — what this page in the network covers. Manchester City striker Erling Haaland is taking legal action against Norwegian Air Shuttle ASA after the airline used an image of a plane with his distinctive ponytail hairstyle edited onto it during the World Cup. The advertisement, which played on Haaland's iconic look, has not been well received by the footballer, who has decided to pursue the matter in court.
The case highlights the growing tension between celebrity image rights and brand marketing, especially in the digital age. Haaland, one of the most recognizable athletes in the world, has built a significant personal brand, and his legal team argues that the unauthorized use of his likeness constitutes a violation of his publicity rights. The full version stays on the original page, which this listing opens directly.