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Experiential Labs

Nova Startup

Experiential Labs develops an open source version of OpenRouter, designed to give AI budget holders full control over model access and usage. The platform enables users to optimize AI performance by leveraging real-world traffic data to refine models continuously. The team brings deep expertise in machine learning, with a member holding an ML PhD from Georgia Tech, experience scaling AutoGPT to 160k GitHub stars, and leadership in self-driving simulation at Waabi.

Based in San Francisco, the startup was founded in 2026 and operates with a small team of two. It focuses on building infrastructure for AI systems, particularly in reinforcement learning and scalable model deployment. The company is part of the Nova Startup directory, which connects global startups with investors and resources. Experiential Labs is positioned as a B2B AI solution targeting developers and organizations seeking transparent, customizable AI integration tools.

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