The official March Madness anthem for 2026, titled "Give It Away," is performed by a collaborative effort featuring rising hip-hop artist Jalen Reed and veteran soul singer Lila Monroe. The track blends energetic beats with heartfelt lyrics, capturing the intensity and emotion of college basketball's most anticipated tournament. Produced with input from an AI-assisted music team, the song emphasizes themes of determination, teamwork, and giving one's all on the court.
Lyrics center around high-stakes moments, underdog triumphs, and the passion that drives players and fans alike. Lines like “Every pass, every shot, every second counts” reflect the urgency of the bracket race. The anthem will be featured across CBS broadcasts, social media campaigns, and arena sound systems during the tournament. Its release coincides with the start of the First Four games, ensuring widespread exposure throughout the month-long event.