“Netflix Hires Peter Rice as Chief Content Officer, Replacing Bela Bajaria” — what this page in the network covers. Netflix has named former Disney executive Peter Rice as its new Chief Content Officer, effective October 26, following the departure of Bela Bajaria. Rice will oversee all content at the streaming giant, including scripted and unscripted series, film, and live events. His appointment comes at a critical moment as Netflix seeks to strengthen its original programming slate and compete with rivals like Disney+, Amazon Prime Video, and Max.
Rice previously served as Chairman of Walt Disney Television, where he managed a portfolio of broadcast and cable networks, and earlier led Fox Networks Group. His deep experience in content strategy and talent relationships is expected to help Netflix navigate an increasingly crowded streaming market. The leadership change signals Netflix’s commitment to high-profile, premium content as it continues to invest billions in original productions. For the complete material, the listing points back to the source inside the network.