Poth Labs is an artificial intelligence platform designed for B2B companies seeking deeper insights into user behavior. It integrates directly with a company’s internal data sources to generate hypotheses about underlying issues affecting user experience. The system then tests these hypotheses by analyzing historical data and incorporating real-time feedback from users, adapting its approach based on responses.
Based in San Francisco, the startup was founded in 2026 by a two-person team. Poth specializes in market research and workflow automation, offering a dynamic solution for identifying root causes of user-related challenges. The platform is positioned as a tool for organizations aiming to improve product performance through data-driven investigation. It is featured on Nova Startup, a global directory connecting startups with investors and industry partners.