Emma Grede, co-founder of SKIMS and Good American, shares her experiences as a working mother in a candid conversation with Kristen Welker. She reflects on the unrealistic expectations placed on women who balance leadership roles in major fashion brands with raising children. Grede speaks about the emotional and logistical challenges of being present for both her family and her business, emphasizing the lack of support systems that make such dual responsibilities even more difficult.
She highlights the need for greater societal understanding and structural changes to support working parents, especially women. According to Grede, the current environment demands perfection in every role—mother, CEO, partner—without offering flexibility or compassion. Her insights call attention to the broader issue of workplace culture and how it affects women’s ability to thrive professionally while maintaining personal commitments.