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When startups become a family business

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When startups become a family business

When startups evolve into family ventures, the dynamics shift beyond typical co-founder partnerships. Hala Jalwan and Alessio Tresanti, a married couple and co-founders of Rivio, an AI-driven procurement startup, share their experience building a business from within the same home. Their journey highlights how familial bonds can foster deep trust and shared vision, but also bring distinct challenges in separating personal and professional lives. Open communication and clearly defined roles have become essential to maintaining balance and ensuring long-term success.

In this episode of Build Mode, host Isabelle Johannessen delves into the complexities of blending family life with entrepreneurial ambition. The conversation reveals that while emotional connection can strengthen collaboration, it also demands heightened awareness around boundaries, decision-making, and conflict resolution. For founders like Jalwan and Tresanti, navigating these dual roles requires intentional effort, transparency, and mutual respect—key ingredients for sustaining both relationships and innovation.

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